When to put your account in review
The best time to begin planning your agency review is 6 to 9 months out from the end of your current contract, OR after 5 years of service with the same agency without a review.
Keep in mind, an agency review does not always lead to changing agencies. Yet it always leads to a better program with more savings and overall consistency of brand support.
“It is my pleasure to work one-on-one with every client that hires us to assist with their RFP agency search needs. My main goal is for us to gain a complete understanding of each client’s agency requirements. Once we understand our client’s goals we can create the optimal agency search process. As a result, our RFPs are faster, more cost effective, and much less work for our client’s internal marketing departments and teams.
In conclusion, our RFP process help to build a stronger future agency relationship and a clearer vision for the return our clients will see for their advertising investments.”